OUR AMERICAN STORY

crafted in america

"It is reassuring to know there are still companies that care."
                                                                           --Michael

The Sam Moore factory and corporate offices are surrounded by the green, tranquil foothills of Southern Virginia and the close-knit community of Bedford.

As beautiful as our surroundings are, inside Sam Moore headquarters is an even greater treasure: 225 employees who are personally invested in their jobs. For our employees, success is defined simply: a happy customer. Deborah Updike, our senior manager for customer care, puts it this way, "Everyone here takes their job personally. Each one invests themselves into making the customer happy."

Our 300,000 square foot facility is a balanced blend of state-of-the-art technology and hand craftsmanship. Our craftsmen and women include upholsterers, sewers, inspectors, button makers and finishers. Others manage high-tech machinery and computers for operations like routing, scheduling and cutting intricate fabric and leather patterns.

Currently, a half dozen of our employees have tenure of 40 years or more, while the average tenure at Sam Moore is 20 years.

At Sam Moore, we are a small company in a small town seeking to make a big difference in the comfort and beauty of your home.


View list of our quality features and benefits.

crafted in america
Frame Construction
Features Benefits
Hardwood and furniture grade laminates Provides weight, strength, durability
Hand-sanded frames Superior finish and feel
Kiln-dried hardwoods Eliminates bowing or warping
Mitered, double doweled or tongue & groove joints Provides sturdy, long-lasting joint
Mitered joints A better fit on parts
Mitered corner blocks Adds strength at the point of greatest stress
Corner blocks all glued Strength and stability
All brass nails individually hand driven Beautiful, hand-crafted appearance
Seating Construction
Features Benefits
Sinuous wire springs Trouble free, noiseless
Synthetic webbing Reduces stress on frame
1.8 lb. Foam density, 25 lb. Compression Comfortable and firm seat with resiliency to last
Beveled polyurethane core with polyester wrap Plumper, crowned cushion & greater comfort
Deluxe Cushion combining foam and fiber Thicker cushioning with larger crown for comfort, beauty
Blendown cushions of 30% down, 70% polyester fiber High-end look with feather/down feel but nice cushion crown
Comfort Coil cushion on select styles Superior seating comfort & consistent cushion crown
Goose Blend cushions of 50% poly inserted into bag containing Superior comfort and longevity
45% goose feather and 5% goose down
Upholstery
Features Benefits
Padded outside arms and back Smoother surface & neater appearance
Muslin lined skirt with panel insert Helps keep form and straightness in skirt
All styles are approved by Upholstered Furniture
Action Council (UFAC) Furniture is resistant to ignition
Fabric/Leather
Features Benefits
Regular fabric handle provides over 500 fabrics with wide variety of constructions, including cottons, chenilles, linens, velvets, jacquards, damasks and prints Offers you wide range of choices to customize your chair
New American Home Collection is a comprehensively merchandised Handle with over 200 traditional and transitional fabrics An easy program with one low price per style
Leather available in over 25 patterns A durable cover that can last four times as long as fabric
Finishes
Features Benefits
Regular finish handle selection of finishes with fashion details, all at the same price with no upcharge A large variety of multi-step, upscale finishes at no extra charge
Premier wood finishes with elaborate hand detailing at slight upcharge Hand craftsmanship such as dry brushing, crackles, dusty wax & hand distressing give added value and character and make each piece unique
General Benefits
Features Benefits
Hand tufting Mark of craftsmanship, superior to machine tufting
Stainless steel floor glides Easy to slide, no rusting problem
Adjustable desk chair height with gas lift mechanism Allows you to adjust for personal comfort
Customer's Own Material capability You can use any fabric on our chairs for a complete custom look.