In The Spotlight Now

Fashion Finishes, Warming Color Palette, new Sectional Format

At the Spring 2011 Hight Point Market, Sam Moore introduced new finishes to allow hoppers to create their own piece of art. Also headlining market introductions are shades of blue and new sectionals and modular seating as Sam Moore continues to expand.

Spotlight On: Spring Introductions

Twenty-five fashion finish options for exposed wood trimmed chairs allow shoppers to create their own "piece of art" at Sam Moore Furniture. The "pick your finish flavor story" headlines market introductions that also feature a myriad of blues ranging from cobalt to indigo, and a warming palette including bronze, rust, chestnut, pecan and chocolate, said Sandi Teague, Director of Merchandising.

Spring Introductions

New frames, fabrics and finishes

Spring Introductions

Exposed wood chairs new finish options

At the entrance of its showroom, Sam Moore is emphasizing the blue color palette in shades including navy, teal, indigo, cobalt and ink blue.

In addition to the blue story, there's a noticeable new proliferation of warmer colors such as gold, taupe, bronze, chestnut, pecan, chocolate and tomato, with some soft metallic finishes and eclectic patterns such as ikats and nautical stripes.

Spring Introductions

Complement bold fabric with soft finishes

Sam Moore is also featuring an exclusive script fabric this market in an antique ledger pattern.

Sectionals and modulars may be the hottest casual seating choice for today. Sam Moore continues to expand its Accommodations modular seating program. This market, Sam Moore is introducing two new formats in the program. One allows you to create a U-shaped configuration using only two pieces, a one-arm sofa and a one-arm loveseat. The other allows you to create a long U-shape configuration with three pieces, a left arm facing sofa, an armless loveseat and a chaise. By reducing the number of pieces, the value of the seating is enhanced.

Sam Moore is showcasing finishes ranging from Anjou to the teal Bistro to Dove Grey to Raven in a dramatic showroom presentation. "One of Sam Moore's core strengths that sets us apart is our ability to create finishes in our Bedford, Va. factory with hand-distressing, wiping and dry-brushing in very upscale fashion colors," said Frank Richardson, vice president-sales. This gives the shopper the ability to customize any chair with their own fabric and finish combination.

Included among the finishes offered are Coveside, a whitewashed oyster, and Bungalow, a robust brown stain, that are the finishes for Hooker Furniture's 40-piece Harbour Pointe collection, a fresh spin on coastal cottage style. Sam Moore has created all the correlating upholstery for the Harbour Pointe collection.

Spring Introductions

Exquisite finishes with little to no upcharge.

Spring Introductions

Contrasting with a dark finish and lighter fabric makes statement.